Google, Instagram and Facebook are all trying to make their services smarter by offering data-analysis tools that will help them track user behavior and help them identify which pages visitors are most likely to click on.
But that data could soon be becoming more and more valuable to marketers, who could be able to use it to target ads based on their own behavioral and contextual data.
This new meta analysis technology is being pioneered by Google, according to Google VP of Business Development, Andrew O’Donnell, in an interview with MarketWatch.
The tech giant is working on a meta analysis tool for its AdWords service, which it launched in 2018.
The company is testing it in its own AdWords ads.
O’Donnell said that the Meta Analyzer tool is being developed for Google AdWords, which is the world’s largest ad network.
Google is using AdWords to track user activity, and the company is now developing a meta-analyzer that will give advertisers access to its insights about users.
Oddly, O’nell didn’t reveal much about the Meta analyzer.
But he did say that the company was working with data scientists and analysts to create an advanced tool for analyzing the meta data from users who have opted out of Google’s ad tracking system.
This means that advertisers can use the data in a meta sense to predict which pages a user is likely to visit, and which ones they might click on, according a blog post from O’Connell.
Google wants to be the first to use the meta-analysis data to help advertisers target ads for users.
For marketers, meta analysis could be very valuable, O.J. O’Connor, chief executive of digital agency, J.W. Marriott, told MarketWatch in a phone interview.
He added that Google’s Meta Analyer tool could help advertisers understand the most common behavioral patterns among their users.
“They’re able to get insights about which people are most willing to spend money on a given campaign, and they can also understand which keywords are trending and which are less popular,” O’Connor said.
Meta Analyzer is also being used by Facebook and Twitter.
The social network is now working on an AdWords meta analysis service, and Facebook is developing a tool for users to opt-out of the tracking of their own data.
Twitter, meanwhile, is also working on its own meta analysis tools.
Twitter CEO Jack Dorsey said that he is “looking forward to sharing the results of our meta analysis and insights into how we use data across all of our services.”
Facebook CEO Mark Zuckerberg, who is also the chairman of the board of directors of Facebook, also announced the company’s plans to build a meta analyzer into its AdSense platform, according the blog post.
O. J. OConnor also said that Facebook is working with Google to develop an advanced meta analysis API.
O.J., however, did not say whether Meta Analyzers would be available to users of its Adsense platform.
Facebook’s meta analyzers will help it identify which ads it can place on users’ pages and which pages the ads appear on, O J.O.’